Branding in Seongsu S09E01 - The Apprentice Store, Somerset

Episode Overview

Ian and Sophie Cooper first crossed paths at university, and ever since, they've been making the most of London life. Ian earns his keep as a marketing consultant in the telecom world, while Sophie manages sales for a fashion label. Design is their shared obsession. They followed the typical playbook—flipping flats, selling, moving on—until three years ago, when a lightbulb went off. They craved something beyond the ordinary, a life built around a space that truly reflected who they were. That's when the search for something radically different began.

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